TEAM MEMBER of growth catalyst

Dr. Rachita Jayswal

Dr. Rachita Jayswal is widely recognized for her research excellence, having received the Best Research Paper award four times at international conferences.

EDUCATION

Dr. Jayswal’s doctoral thesis on marketing communication has earned prestigious appreciation and recognition at national events. Her research contributions have been published in reputable journals such as the Journal of Scopus, Emerald, IIM, Sage Publications, and AMDISA.

 

KEY AREAS

As a dedicated professional, Dr. Jayswal’s commitment to teaching and mentoring is evident. She empowers individuals and organizations to excel by leveraging her expertise in research, analysis, and strategic marketing practices. With her guidance, clients gain a competitive edge, enhance their decision-making capabilities, and achieve their goals in the ever-evolving business landscape.

EXPERTISE

Dr. Jayswal’s areas of expertise extend to marketing research and analysis, utilizing software such as SPSS, AMOS, and Tableau. Her proficiency in these tools enables her to provide valuable insights and data-driven solutions to complex marketing challenges. Additionally, her expertise spans marketing management, advertising, sales and distribution management, and consumer behavior, positioning her as a versatile expert in the field.

Let us go forward in this battle fortified by conviction that those who labour in the service of a great and good cause will never fail.

EXPERIENCE

Dr. Rachita Jayswal is a highly accomplished professional with 17 years of experience in management education.

With a specialization in organizational assessment, Dr. Jayswal possesses expertise in evaluating and enhancing organizational effectiveness. She leverages her knowledge to design and implement comprehensive assessment strategies that drive growth and success.

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PASSION

He has a special passion to work with SMEs and Family Business. His depth understanding of Psychology, Organisation Behavior, Management & Leadership serves his clients well to help them maximize their trust, clarity, communication, and overall organisational health. He uses an engaging and collaborative style that allows leadership teams to quickly develop alignment and a clear roadmap, leading to measurable cultural change and top-line plus bottom-line results.